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UID:98@lincs.fr
DTSTART;TZID=Europe/Paris:20150520T140000
DTEND;TZID=Europe/Paris:20150520T150000
DTSTAMP:20170313T171046Z
URL:https://www.lincs.fr/events/understanding-online-video-users-a-key-to-
 the-future-of-the-internet/
SUMMARY:Understanding Online Video Users: A Key to the Future of the
 Internet
DESCRIPTION:\n\n\nOnline video is the killer application of the Internet.
 It is predicted that more than 85% of the consumer traffic on the Internet
 will be video-related by 2016. Yet\, the future economic viability of
 online videos rest squarely on our ability to understand how viewers
 interact with video content. For instance: (i) If a video fails to start up
 quickly\, would the viewer abandon (ii) If a video freezes in the middle\,
 would the viewer watch fewer minutes (iii) If a video fails to load\, is
 the viewer less likely to return to the same site (iv) if a video plays at
 higher quality\, will the viewer watch more minutes\, etc.In this talk\, we
 outline scientific answers to these and other such questions\, establishing
 a causal link between video performance and viewer behavior. One of the
 largest such studies\, our work analyzes the video viewing habits of over
 65 million viewers who in aggregate watched almost 367 million videos. To
 go beyond correlation and to establish causality\, we develop a novel
 technique based on Quasi-Experimental Designs (QEDs). While QEDs are well
 known in the medical and social sciences\, our work represents its first
 use in network performance research and is of independent interest. Our
 work also a played key role in the recent net neutrality debate in
 assessing the likely impact of a "fast-lane" on the Internet.This talk is
 of general interest and is accessible to a broad audience\n\n\nRamesh K.
 Sitaraman is a professor of computer science at the University of
 Massachusetts at Amherst and is Akamai’s chief consulting scientist.
 His research focuses on all aspects of Internet-scale distributed systems\,
 including algorithms\, architectures\, performance\, energy efficiency\,
 user behavior\, and economics. As a principal architect\, he helped create
 the Akamai’s distributed delivery networks and was an Akamai Fellow.
 He is best known for his role in pioneering the first major content
 delivery networks (CDNs) that currently deliver a significant fraction of
 the world’s web content\, streaming videos\, and online
 applications. He received a PhD in Computer Science from Princeton
 University and a B. Tech from the Indian Institute of Technology\,
 Madras.\n\n\n\n
CATEGORIES:Seminars,Youtube
LOCATION:LINCS Meeting Room 40\, 23\, avenue d'Italie\, Paris\, 75013\,
 France
GEO:48.8283983;2.3568972000000485
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TZID:Europe/Paris
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DTSTART:20150329T030000
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